Sr. Marketing Manager

Danon Haller

Multifaceted senior marketer working to elevate your brand through digital and physical touchpoints, events, community engagement, and strategic partnerships. Let’s build your next moment, together.

Strategic Expertise

  • Market Strategy Development

  • Brand Positioning & Storytelling

  • Cross-Functional Collaboration

Digital & Content Marketing

  • SEO & SEM Optimization

  • Social Media Campaigns & Community Engagement

  • Marketing Automation & CRM Management

Leadership & Team Development

  • Team Mentorship & Growth

  • Resource Allocation & Budget Optimization

  • Stakeholder Relationship Management

Event & Campaign Execution

  • Integrated Campaign Management

  • Event Planning & Execution

  • Performance Metrics & ROI Analysis

Case Study

Levee Bar x Jameson Collaboration

A collaboration with Jameson and Pernod Ricard Distributors on St. Patrick’s Day led to one of the most profitable days at Levee Bar & Grill since it opened in 1965.

The Collaboration
The St. Patrick’s Day parade in Kansas City ends right at the Levee Bar’s doorstop, so we had a prime opportunity to catch parade-goers before they headed into midtown after the event. The idea for a Jameson bottle archway came to life during a meeting with our Jameson and Pernod Ricard Distributors ahead of the event. What better way to usher parade-goers into the bar?
The Plan
Once the distributors were on board, I developed a plan to not just draw people to the archway, but keep them entertained once they made it through. I brought in local music acts and created drink specials on Bud Lite, Red Bull, and Jameson.
The Results
Thanks to the added foot traffic and drink specials (not to mention the massive whiskey bottle archway), the Levee saw one of its most profitable days since it opened in 1965. In fact, the Jameson bottle archway was so popular, our distributors used it at the Kansas City Irish Fest and have since produced two more for national campaigns.

Case Study

Not Your Typical Trivia Experience

Capitalizing on the unique layout and multimedia infrastructure of John’s Big Deck, we launched a weekly trivia night that became a profitable, interactive community event.

The Project
John’s Big Deck wanted to launch a weekly trivia night to boost midweek revenue, but needed it to match the energy of their brand. We decided to go all in by opening a floor we typically closed on weeknights and turning this trivia night into a full-bar experience.
What We Did
I brought in an up-and-coming trivia company and managed a special budget to purchase TVs and an entertainment system to add visuals to a typically vocal-only experience. Once we had the setup, I launched targeted marketing campaigns to promote the event and assisted with logistics to avoid any awkward technical difficulties.
The Results
We transformed a typical bar night into a lively, interactive event that brought the community together every week. Trivia night at John’s Big Deck raised midweek profits and consistently brings in crowds on an otherwise slow night. The trivia company’s success from our event allowed them to expand to other establishments in the midwest.

Reach Out

danonhaller (@) gmail.com